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The Latest from Our Videos

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Mastering the Invitation to Your Chiropractic Healthcare Class

February 21, 20242 min read

Mastering the Invitation to Your Chiropractic Healthcare Class

Hi, it's Dodie from Full Circle Coaching and Consulting, bringing you essential tips on how to effectively invite your practice members to attend your healthcare class. If you've ever found yourself struggling with what to say or how to extend an invitation without feeling awkward or pushy, this video is tailor-made for you. And remember, if you need further assistance or have questions after watching, don't hesitate to reach out for a personalized consultation with one of our coaches.

Why Your Invitation Matters:

The success of your healthcare class significantly depends on your ability to convey its value to your practice members. Your confidence, belief in the material, and enthusiasm for sharing this knowledge are the bedrock of a compelling invitation.

Four Key Components of an Effective Invitation:

1. Special Adjustment Time: Emphasize that the class will require an extra 40 minutes beyond their usual adjustment time, making it a unique and special appointment.

2. Information Overload Prevention: Assure them that the class is designed to prevent information overload by breaking down complex concepts into digestible parts.

3. Bring a Partner: Encourage practice members to bring a partner not just for support, but also to learn how to check for subluxations, making the class interactive and practical.

4. No Additional Cost: Highlight that there is no extra cost for attending the class, removing any financial barriers to participation.

Sample Invitation Script:

"Mrs. Jones, we'd like to book one of your adjustments on a Wednesday evening. This isn't just any appointment; it's a special time because we'll need you to stay an extra 40 minutes for a healthcare class that's integral to your care plan. We'll split the information into two parts to make it easier for you to absorb everything without feeling overwhelmed. And we'd love for you to bring a partner because we'll teach you both how to screen for subluxations. There's no extra cost for this class, other than your usual adjustment fee. Who do you think you might bring with you? Many of our practice members find this class invaluable for themselves and their loved ones."


Inviting your practice members to a healthcare class doesn't have to be daunting. By focusing on the benefits, making it an extension of their care, and ensuring they understand the value of bringing someone along, you can increase attendance and engagement. This not only enhances their understanding and appreciation of chiropractic care but also fosters a stronger community within your practice.

Chiropractic CommunityCommunity BuildingHealthcare EducationPatient EngagementHealth and Wellness EducationChiropractic MarketingPatient Care EnhancementHealth Class InvitationChiropractic CareEffective CommunicationPractice Member InvitationChiropractic Healthcare Class
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Dr. Tom Preston

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